Courier Journal Earns 31 Awards

BIRMINGHAM – Winners of the 2019 Alabama Press Association Media and Advertising Awards were announced recently by Dee Ann Campbell, chairman of the association’s contest committee. This year 90 publications submitted 3,394 entries which were judged by the Illinois Press Association membership.

The awards were presented earlier this summer at the 2019 APA Summer Convention at the Perdido Beach Resort in Orange Beach, AL.

This is the seventh year that the Courier Journal has been able to enter the Press Association Awards - competing in Division E. That includes all Associate Member newspapers, University publications, and Active Member affiliate free-circulation products that are not subscriber-based.

The Courier Journal won the coveted First Place Advertising Sweepstakes Award which is the top advertising award given in each division. It reflects an aggregate of excellence, consistently outstanding from issue to issue. This is the third time in the last four years that the Courier Journal has claimed that first place distinction. Last year the paper earned a Second Place.

“That really speaks for itself in the areas of ideas and creativeness,” said Tom Magazzu, Courier Journal editor and publisher. It’s one thing for our advertisers to know about our staff’s creative abilities that help drive customers to their businesses. It is a whole separate statement when our efforts are recognized by members of four other state press associations in consecutive years.”

The Courier Journal won a total of 31 APA awards this year, after winning 23 last year and 22 in 2017.

Following is a list of other Alabama Press Association Advertising Awards. Individuals who were primarily responsible for the honors are also listed.

Advertising Sweepstakes Award

1st Place - Staff

Best Classified Page or Section 1st Place

by Russell Roden, Jim Allen

Best Single Ad 1/2 page and under B&W

1st Place

“Final Concert-Elvis”

by Gwyn Jones

2nd Place:

“Wilson’s Food Center”

Sadonna Magazzu,

Russell Roden

3rd Place “From The Beacon Hill” Sadonna Magazzu, Rita Stricklin

Best Single Ad 1/2 page and under - Color

1st Place:

“Genesis Jewelry”

Judy Cox, Gwyn Jones

2nd Place:

“Lauderdale Lanes”

Gregg Scott, Gwyn Jones

Best Single Ad over 1/2 page B&W

1st Place:

“Piggly Wiggly”

Sadonna Magazzu, Russell Roden, Jim Allen

Best Single Ad over 1/2 page Color

1st Place: “Spring Bridal”

Rita Stricklin

3rd Place: “Frederickson’s”

Toyce Dixon, Gwyn Jones

Best In-Paper Promotion of Newspaper

1st Place:

“Until Christmas”

Andrea Gray

2nd Place:

“Shoals Santas”

Tom Magazzu, Jim Allen, Russell Roden

Best Original / Creative Idea - 2nd Place:

“WC Handy Music Festival”

Sales Staff, Gwyn Jones

Best Classified Display Ad

1st Place:

“Ray Miller Buick/GMC”

Heather Ridinger, Andrea Gray

2nd Place

“Ray Miller Buick/GMC”

Heather Ridinger, Andrea Gray

3rd Place

“Toyota of the Shoals”

Judy Cox, Gwyn Jones

Best Signature Page

2nd Place

“W.C. Handy Music Festival”

Sales Staff, Gwyn Jones

3rd Place

“Unsung Heroes”

Haley Walden, Gwyn Jones, Tom Magazzu

Best Use of Humor

2nd Place

“Killen Urgent Care”

Gregg Scott, Gwyn Jones

Best Innovative Online Advertising - Single Ad

1st Place

“Avalon Discount Drugs” Russell Roden, Toyce Dixon

2nd Place

“National Advance Auto Sales” Russell Roden, Sadonna Magazzu

The Courier Journal won ten awards this year in the editorial component of the Press Association Awards.

“We really appreciate all of the writers who contribute such captivating and engaging pieces week after week,” Magazzu added. “So much of what we include is ‘must read’ informative material for many. It is a primary reason why our 2018 readership survey and audit through the Circulation Verification Council indicated that 66% of Courier Journal readers keep their papers an average of 3-4 days or longer before discarding or recycling them.

“That strong shelf life proves that our readers aren’t rushing through the paper quickly,” Magazzu continued. “They are taking their time and reading when they have time to savor and retain what they are reading. That also adds to reader response for advertisers. The two work hand-in-hand.”

Below is a list of the Courier Journal’s Alabama Press Association Media (Editorial) Awards. Individuals who were primarily responsible for the honors are also listed.

APA Media Awards Editorial Contest Winners

Best Production /Printing

2nd Place:

Best Editorial Page or Section

2nd Place -

Tom Magazzu

Best Editorial -

1st Place:

for “Tensions

Still High”

by Tom Magazzu

Best Humorous Column

1st Place

“Driving Me to Drink”

by Jim Fisher

2nd Place

“Sextorted” by Jim Fisher

3rd Place

“5G Hate Mail” by Jim Fisher

Best Human Interest Column

2nd Place: “The Wooden Bowl” by Steve Shelton

Best Editorial Column or Commentary

1st Place:

“Shelters Deal with Ignorance, Vanity”

by Tom Magazzu

Best Local Sports Column

2nd Place:

“A True Hero” by Jerry Knight

3rd Place: “Memories Past”

by Jerry Knight